The Simple Kitchen is an all-natural and organic café using only local ingredients coming from an own farm, The Simple Kitchen Gardens, located less than 100 miles away in Bethlehem, CT.
The idea of transparency and traceability of products represents the fundament of the concept and it is evident inside the store, equipped as it was a home kitchen. Evocative images of products grown in the farm are used as communication and decoration elements of the interiors and help people create a direct link to the production site.
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